First impressions from Hi-Res is that it boasts its globalisation, as it has offices based across the globe, in London, Hamburg, Berlin and New York, already saying a lot about the company with regards to its popularity.
I will be looking into the work it has done for “MTV HiJack!”
Hi-Res state that this video was supposed to be a obscure and play on reality as we know it, and even though I can understand how the idea of using a computer desktop interface can have this impression, as the internet and technology have arguably different realities to that which is outside of technology, I can’t really understand where this (video) would have been used. I imagine that this long video would have been broken up and used as idents whilst the program is showing, or used as the title sequence? I am not too sure.
