Tomato

I thought I would introduce Tomato by using this promotional video from their site. It boasts what the company are able to do with regards to animation and also typographically. Tomato is a tightly knit group of close friends and designers who work for many different clients. They are constantly reinventing themselves and pushing the boundaries of design.

Here is a quote from Tomato summarising how the company came about:

“tomato was founded in 1991 as a collective comprising artists, designers, musicians and writers. the group develops cross platform, multi-media projects; both commercial and research based.”

Here is another compilation video from Tomato themselves where you can see a lot of their work in graphics, and also catch a glimpse of the work they did with Smirnoff which I will discuss further on.

Below I have included the ad campaign for Smirnoff, not only do I think this ad is beautiful to look at, it represents perfectly Smirnoff’s campaign about filtered and pure vodka, the colours, score and general idea behind the advert all combine and work in harmony with eachother